Surf Inspired, Artist Designed

We are on a mission to help you live your passions and to support creative women in and out of the water.

We live and breath surfing and artist expression. From those just starting out to the more established, we work with and promote unique, passionate female artists from around the world. Each artist we work with is paid and supported through our network. Your purchase supports these artists while guaranteeing you are getting a high quality, limited edition item to wear, hang on your wall, or stick on your car. 

Her Waves Wave dancer surf art
Her Waves Wave Dancer created by Madeline O'Donoghue

Disrupt The Status Quo 

We want to take how females are represented in surf culture and turn it on its head. Adventure, femininity, rebellion, hope, and love - this is what we’re made of.

Forget the butt shots and stereotypes that plague the world of women's board sports. It is time for us to narrate the story. We will designs what we wear, shape the boards we ride and be behind the lens to showcase all our shapes, styles and colors.

Her Waves Surfer Danielle Black

Her Waves Team Rider and Artist Danielle Black

Surf x Skate x Create

Her Waves is a platform for artists, surfers and creatives to come together to design what we wear, support each other and show the world who we really are. We support artists, photographers, surfers and skaters with our collaborations, interviews and partnerships. Interested in collaborating? Learn more here

Her Waves Artist Lydia Manter
Artist Lydia Manter

Be Sustainable and Accountable 

We are conscious of our impact on the environment and our mission includes making sustainability front and center in the surf/skate apparel industry.

We work with California bases companies that source materials locally and only use WRAP certified/Fair Trade manufacturing. We also have 90% of our items made right here in California.

All our printing is done with water-based ink by a local print shop here in San Diego.

We offer apparel and accessories made in the USA, made with 100% cotton as well as organic and recycled materials.

We use Ecoenclose & Better Packaging for all our shipping materials which is 100% biodegradable or recyclable. 

Jen going left in El Salvador

Founder of Her Waves, Jennipher riding a secret left in El Salvador. Learn more about her here