Get to Know Her Waves Founder Jennipher Marie

Her Waves Jennipher Surfing

Tell us about you

I’m Jennipher and I live in Leucadia, California. I love surfing, snowboarding, soccer, music and traveling. I grew up in San Diego and have spent most of my career creating web and mobile applications for software startups.

I now run Her Waves fulltime and volunteer with San Diego Surf Ladies.

When did you start surfing?

I grew up skateboarding and snowboarding and didn’t try surfing until my early 20’s when a boyfriend taught me. He lived two blocks from Stone Steps in Encinitas and would take me out every weekend on his longboard until I got it.

Then I moved to London for college and played on the University of London’s Women's Football team (soccer for the yanks). #YNWA

When I moved back to San Diego I resumed surfing. At one point I even saved up money and quit my job for one year so I could surf more. I told my bf, I’m gonna be the oldest woman to go pro, it’s going to be very inspirational. Unfortunately, not all dreams come true. ;)

Jen at Anfield watching Liverpool FC her waves

Where is your favorite place to surf?

I love my home break, Avocados. There is something so nice about going to a break where you know everyone and the wave so well, even if it isn’t the best wave around. I also love Oceanside Harbor and just started surfing at Blacks in San Diego.

But my ultimate dream is to live in Central America to surf my life away in Baja, Mexico, El Salvador, Costa Rica & Panama.

Pic by Manny Media

surfing baja her waves

What type of board do you ride?

Anyone who knows me knows I’m decent on a shortboard and terrible on a longboard. I feel so comfortable on a smaller board. I never think about the board, just the wave ahead of me. On a longboard, all I think about is the board.

Right now my go-to board(s) are a 6.0 thruster shaped by Michael Baron for Byrne Surfboards, a 5'8" Fish and then my biggest board, a 6’10" stubbie quad for the mushy waves shaped by Christine Bradford at Furrow Surfcraft.

For skateboarding, I ride Kateboards, a quality skateboard company started by an amazing new friend, Katie.

her waves surfboard stickers

How did you come up with the idea to do Her Waves?

It started with me looking for surf-inspired clothing that fit my style. I’m not very beachy so the current styles for women don't really resonate with me. 

At the same time I was discovering all these amazing female surf artists out there and thought, wouldn’t it be great if they were creating what we wear and representing who we are?

So I reached out to a few to see if they'd want to collaborate and created a couple of tees. When I’d wear them around Encinitas, a lot of ladies would ask me where I got them. That was the first sign that maybe I was on to something

Now the #1 reason I do this and what motivates me every day is these artists. They have become my friends and inspiration. All I want is to make them famous!


Megjaydraws original her waves


What is Her Waves mission now?

I want to take how we (females) are represented in surf culture and turn it on it’s head. Adventure, femininity, rebellion, hope, and love - this is what we’re made of.

Forget the butt shots and stereotypes that plague the world of women's board sports. It is time for us to narrate the story. We will designs what we wear, shape the boards we ride and be behind the lens to showcase all our shapes, styles and colors.

Her Waves strives to create a space where women can come together to tell the collective story of who we are, all while having fun surfing, skating and making cool stuff together.

If you are an artist/designer/creative who is passionate about the surfing/skating lifestyle, I’d love to hear from you!

Jennipher, Founder of HER WAVES

Her Waves El Salvador

Her Waves Founder Jennipher

I’m inspired by the water, the sun, the moon, and the stars. My countless wipeouts, my dreams of noseriding, and the feeling I get when sliding across the face of a wave.

Meg Jacovino