Learn more about who we are and what we stand for in 2020
Artist Designed | Limited Edition Designs
We collaborate with independent artists from around the world to create unique, surf-inspired designs. Each collection is done in limited runs of no more than 300 pieces per item.
We are not making 1000s of cheap t-shirts in China for the masses. We believe in slow fashion and each item is a reflection of the artist and their unique style. Know that you will be one of the few wearing a unique piece of surf fashion by an independent artist.
Our motto: Pay artists. It is that simple. We pay each and every artist their requested fee for each design. We also promote them and co-brand with them.
Currently, 90% of our items are made in California (with a goal to get to 100% by the end of 2020). We work with small, local manufactures in Los Angeles & San Francisco to source, cut & sew our t-shirts, sweatshirts & hats.
All our printing & embroidery is done by local print shops just a few miles from us. The print shops we use are experts in water-based, non-toxic printing.
We ship with packaging made of biodegradable & 100% recycled/recyclable materials. We use packaging and shipping materials from Better Packaging & Ecoenclose to ensure we are gentle on the environment when shipping our items to you.